Case study·Real estate·WhatsApp sales agent
Turn late-night WhatsApp messages into booked viewings.
An AI agent that replies to buyers instantly on WhatsApp, qualifies them, sends property photos, books viewings in your calendar and puts warm leads in your CRM.
- Sales agencies
- Rental agencies
- Property developers
- Independent agents
The problem
Buyers message in the evening and at weekends, when your agents are off. By the time someone replies the next morning, the buyer has already contacted other agencies.
Agents also spend hours answering the same questions about price, location and availability, often for people who were never going to buy.
What it does for you
Useful from the first day.
Instant replies, 24/7
Every buyer gets an answer in seconds, at any hour, on the app they already use.
Qualified leads
The agent asks about budget, area and timing in natural conversation, so your agents focus on serious buyers.
The right photos, on request
Property photos and details are sent straight into the chat.
Viewings in your calendar
Free slots come from your live Google Calendar, so viewings are booked without double-booking.
Your margin stays private
The AI never sees the seller's minimum price and can't invent a discount. Pricing rules live in code.
Leads land in your CRM
Contacts and deals are created in HubSpot, and serious offers are passed to a human.
How it works
From first message to done, on its own.
- 1Buyer messages on WhatsApp
- 2Agent qualifies and sends photos
- 3Free slot found in your calendar
- 4Viewing booked
- Lead and deal in HubSpot
The case for it
Why every agency needs one
- 01
Speed wins the lead
Buyers contact several agencies at once. The one that answers first, with useful details, is the one they visit.
- 02
Buyers live on WhatsApp
People would rather send a quick message than fill in a form or call. Meet them where they already are.
- 03
Your agents' time is the expensive part
Let them spend it on viewings and closing deals, not on repeating the same answers.
- 04
No lead falls through the cracks
Every conversation is answered and every qualified buyer is recorded in your CRM, even at 2 a.m.
Built and running
Not a concept. I've built it.
Questions owners ask
Will it negotiate the price?
No. The model never sees the seller's minimum price, and pricing authority is computed in code before it replies. Serious offers are handed to a human.
Can it double-book a viewing?
No. It doesn't work out dates itself: a code layer reads your live Google Calendar and only offers slots that are actually free.
Does it work with my CRM?
It's built with HubSpot, creating contacts and deals automatically. Other CRMs with an API can be connected too.
Will buyers feel they're talking to a bot?
The conversation is natural and to the point, and the agent hands over to a person whenever a buyer is ready to make an offer.